Mark Nguyen
CEOPassionate trainer focused on helping professionals realise better opportunities in work and business.
All workshops
The Claude for Sales Workshop
Walk into every call better prepared than anyone in the room - and get your evenings back from admin
Some of the companies where our students come from
What you'll gain
A brief you'd read pre-call
Company, market and stakeholders, in about ten minutes, with sources you can open.
Outreach that doesn't sound like it
Sequences built from your research and your own voice, not a template with a merge field.
The follow-up, already written
Messy notes in, the recap email and CRM update out, in one pass.
Objections you've already rehearsed
Practice against a Claude that argues back, so the hard conversation isn't the first time you've heard it.
How it sticks
A workshop designed for lasting impact
Discover
You see the actual gap - not clever prompting, but giving Claude your context and your own material to work on.
Build
Set up around your own work, and running on it before the session is half over.
Trust
The two places Claude will mislead you, caught in seconds - so using it well and using it safely become one habit.
Compound
Three of your own jobs, packaged up to rerun next week, without starting from a blank chat.
About this session
You didn't take a sales job to spend your afternoons typing
Every rep knows the shape of a good week: more time in front of people, less time typing about the time you spent in front of people. The admin still gets done at seven in the evening, and the account research still gets skipped because the call is in ten minutes.
Claude is very good at exactly that half of the job - and most people are using it as a slightly faster way to write an email. The gap isn’t clever prompting. It’s that nobody has given it your context: what you sell, who buys it, what your last three wins had in common and what the loss you’re still annoyed about actually turned on. Without that it’s a competent stranger. With it, it’s a colleague who has read every deal your team has ever run.
That’s what an afternoon is for. We work on your accounts rather than a demo dataset, and we don’t move on from a block until the thing we just built is running on your screen - the brief for a real account, the sequence for a real prospect, the follow-up for a call you actually had.
It’s deliberately small, too. You’ll be able to say “that won’t work in our sales cycle because-” and get a real answer, which is the whole reason to do this live instead of watching a video at 1.5×.
This is for you if…
- You sell for a living - AE, SDR, AM, or you run the team
- You're comfortable in your CRM and a shared doc
- You've got a real account and a stalled deal you could bring
- You'd rather build one thing properly than watch ten things demoed
Probably not, if…
- You want a strategic overview rather than hands-on work
- You're looking for a comparison of sales-AI tools to buy
- You can't bring any of your own accounts or notes on the day
- You need something engineering-focused - that's our Claude Code workshops
The workshop agenda
Every block ends with something you could actually send
You'll spend more of this afternoon typing than watching. Nothing gets demonstrated and then left behind - the research, the sequence and the follow-up are all built on your own accounts, running, and ready to use again on Monday. The running order below is UK time; the session times at the top of the page are shown in yours.
- 15:00 15 min
Welcome, and what's in your pipeline
A quick round of what everyone sells and to whom. We use your real accounts for the rest of the session, so this genuinely shapes the afternoon.
- 15:15 25 min
Setting Claude up for your market
The setup nobody shows you: projects, which files are worth uploading - your deck, your pricing, two won deals and one lost one - and the standing instructions that stop you re-explaining what you sell in every new chat.
- 15:40 30 min
Research before the call
Account, market and stakeholders, with sources you can click. We'll also cover the two places Claude will confidently invent a detail about a prospect, and how to catch it before you say it out loud.
- 16:10 10 min
Break
Coffee, stand up, look out of a window. Back at twenty past.
- 16:20 35 min
Outreach in your own voice
First touches, follow-ups and the re-engagement message for the deal that's gone quiet - built from the research you just did. We'll write them, then read them back cold and cut the half that sounds like everyone else.
- 16:55 35 min
After the call, in one pass
Notes to recap email to next steps to CRM fields, without retyping anything. Bring a real set of notes from last week - the messier the better, honestly.
- 17:30 20 min
Objections, proposals and the deal desk
Rehearsing the hard conversation against a Claude that argues back, then turning what survives into a proposal first draft and a one-page internal business case.
- 17:50 10 min
Packaging it up, and Monday morning
We save what you built as things you can rerun, and each pick the one job to automate first when you're back at your desk.
Details, agenda and timing subject to change.
Before you book
What happens next
-
Your ticket arrives in your inbox
It has your joining details, your receipt and a calendar invite, ready to add straight away.
-
You get a bespoke setup guide
Everything installed and ready before the day, so no session time is lost to downloads. You and your fellow students start straight on real work.
-
The workshop itself
Our instructors show you how to use Claude, drawn from their own experience in industry. Then you do the real work, and leave with workflows you can use the very next morning.
Need to move to another date, or can't make it any more? Reply to your confirmation email and we'll sort it. You can cancel up to 21 days before the workshop and we'll refund you in full.
Bringing colleagues
Booking for your team?
3+ tickets, 25% off
Book 3 seats or more for this same date and the discount is applied automatically at checkout below. No code, no separate invoice.
Want it in person, or built around your team?
Run this session privately, tailored to your stack and your own material, remote or on-site.
Explore team trainingMeet Your Instructors
Arpan Bakshi
Chief Growth Officer & Director of EducationLeads curriculum design and workshop delivery at Atlas Learn. Formerly an educator and trainer, specialising in breaking down complex technical concepts into accessible, hands-on learning paths.
Before you book
Questions people actually ask
Bring the deal that's been quiet for three weeks
Three hours, a small group, and your own pipeline on the screen. Change your mind? Cancel up to 21 days before and we'll refund you in full.